Hi, I'm Jo
I didn't start out trying to become an automation specialist.
I started by looking for better ways to work.
Every project taught me something different, design, storytelling, AI, systems, operations, but they all pointed toward the same thing:
Creative work becomes better when the process behind it is intentional.
Today I help businesses build those processes, whether that's through better workflows, AI-assisted production, thoughtful design, or a combination of all three.
I still spend a lot of my time experimenting.
Because the best ideas usually come from curiosity, not certainty.
A few things I believe
Good systems should disappear into the background.
Technology should support creativity—not replace it.
People remember experiences, not features.
Thoughtful details are never accidental.
The best ideas usually start with curiosity.
Tools I use
Tell me what's eating your time.
Whether it's chaotic workflows, repetitive tasks, or finding the right systems—I'd love to help you fix it.